6 to 8 weeks
For larger decisions, such as entering a market, investing, or securing coverage.
| Variant | Question | What it combines | Timing | From (USD) |
|---|---|---|---|---|
| Opportunity assessment | Is it worth entering this country with this product or portfolio, and where should we start? | Patient and value sizing, competition, access route, reference price, 3-year scenarios, recommendation | 6 weeks, one country | 20,000 |
| Business case | Is the investment justified, and under what conditions? | All of the above plus a revenue model and, depending on scope, margin after acquisition cost, launch investment and payment terms; includes a 6-interview KHIN Panel | 8 weeks, one country | 30,000 |
| Access and pricing strategy | How do I secure coverage, and at what price, without hurting regional reference pricing? | Map of decision makers and processes, regional price corridor, 8-interview KHIN Panel, access plan with sequence and arguments | 8 weeks, one country | 32,000 |
Implementation (negotiations with payers, presentations to committees on the client's behalf), quantitative surveys, and formal clinical or pharmacoeconomic studies. Implementation support can be agreed separately as working sessions with a defined scope; the rest we refer to partners.
A 30-minute call is enough to define the question, the package and the delivery date.